01 Zakres zadań
About the Role
- Own how PubNub talks about the problems we solve
- Turn a broad platform into clear, problem-led solution narratives for the industries where we win
- Help shape our 'Real-Time Infrastructure for AI' story
- Messaging will power events, sales conversations, account-based campaigns, and AI-native discovery
- Work closely with DevRel, Design, Product, and the wider Marketing team
- Focus on a small number of priority verticals before expanding over time
Key Responsibilities
- Build problem-led solution narratives for priority verticals
- Focus initially on one to two strategic industries
- Develop and own the 'Real-Time Infrastructure for AI' positioning and messaging
- Create sales and event enablement materials, including decks, one-pagers, talk tracks, and competitive messaging
- Partner with Developer Relations (DevRel) and Product to ensure messaging is grounded in verifiable proof
- Equip account-based and field marketing campaigns with tailored messaging for target accounts
- Test buyer-language naming and iterate based on what resonates and converts
- Partner with Product and Legal to keep messaging accurate and on-claim
