Marketing Automation Specialist

• Optimize existing marketing automation campaigns to improve customer engagement globally
• Implement new, international marketing automation programs and campaigns
• Introduce new channels and touchpoints to communicate with customers
• Own cross-team, cross-office projects
• Execute and develop newsletters
• Report on campaign performance and suggest improvements based on data-driven insights
• Proactively benchmark competitors and best-of-breed SaaS industry email campaigns

Key requirements:

• At least B2 in English and Polish
• At least 1.5 years of professional experience in email marketing and marketing automation
• Email marketing knowledge and best practices
• Track record of projects using marketing automation and email marketing
• Self-driven approach, high autonomy, goal orientation
• Analytical skills
• Customer instinct
• Accuracy and great attention to detail
• Strong research skills
• Basic understanding of email technical issues
• Ability to prioritize, plan work activities, use time efficiently, and self-monitor for quality
• Ability to manage competing demands and changes in the work environment

Nice to have:

• Experience with a B2C subscription business/product
• Experience with Iterable
• Experience with B2C SaaS marketing
• Experience with Sisense or Google Analytics
• Experience with eData or other deliverability management tools
• International projects experience
• HTML, SQL, and CSS knowledge
• Experience with mobile push
• Experience with SMS