Global Content Manager

• Develop and execute a unified global content strategy that drives organic growth across all markets.
• Define standards, processes, and best practices for content planning, creation, optimization, and maintenance.
• Build a data-driven content roadmap informed by user intent, search trends, performance insights, and business priorities.
• Collaborate with local SEO teams to strengthen organic visibility and address market-specific opportunities.
• Provide strategic direction and quality oversight to content specialists across markets.
• Coordinate content initiatives delivered by HQ and support teams.
• Ensure published content meets SEO guidelines, brand standards, and regulatory requirements.
• Monitor content performance, identify growth opportunities, and recommend optimization initiatives.
• Scale best practices across markets.
• Continuously improve content production processes, including AI-powered solutions and workflow automation.

Key requirements:

• Minimum 4 years of experience in Content Marketing, SEO Content, or a related field.
• End-to-end content production experience (planning, briefing, coordination, QA, delivery).
• Strong SEO understanding: keyword research, search intent, content architecture.
• Experience creating SEO content briefs and editorial guidelines.
• E-E-A-T principles understanding.
• Hands-on with Google Analytics, Google Search Console, Ahrefs/Semrush, Looker Studio.
• Familiarity with AI Search, GEO, LLM-oriented content optimization.
• Experience with AI-powered SEO tools (e.g., Surfer SEO).
• Excellent English (B2/C1).
• Strong project management skills.
• Analytical mindset, translating data into insights.
• Experience coordinating freelancers and content teams.

Nice to have:

• Fintech, investing, trading, or financial services experience.
• Understanding of regulatory requirements for financial services marketing.
• International or multi-market project experience.