01 Zakres zadań

Plan and lead end-to-end launches for new apps and major feature releases.
Own Marketplace listings as a conversion channel: craft listing copy, visuals, and pricing presentation; run experiments to improve trial-to-paid conversion; monitor listing performance and iterate based on data.
Drive the content engine for the apps portfolio – including blog posts, case studies, comparison pages, and webinars.
Increase product visibility across traditional search engines and AI-powered discovery channels through content and a well-defined Generative Engine Optimization (GEO) strategy.
Analyze the competitive landscape, identify key differentiators, and support Sales by developing battlecards, positioning frameworks, and narratives that help win deals.
Partner closely with Product (PMs, developers) to align on roadmap priorities and translate features into customer value. Work with Sales and Presales to sharpen messaging, provide deal support, and close feedback loops from the field.

02 Wymagania

7 must-have · 1 nice-to-have · 2 języki

Must-have

B2B

Zaawansowany

GEO

Zaawansowany

Marketplace

Zaawansowany

Product marketing

Zaawansowany

SaaS

Zaawansowany

Demand generation

Zaawansowany

Marketplace Marketing

Zaawansowany

Nice-to-have

Atlassian

Mile widziane

Wymagane języki

Angielski

Ekspert

Polski

Zaawansowany

03 Profil kandydata

Great English – C1 is a perfect starting point.
5+ years of experience in B2B SaaS product marketing, ideally working with products sold through a marketplace or platform ecosystem (e.g. Atlassian Marketplace, Salesforce AppExchange, Shopify App Store, or similar).
Proven track record of planning and executing product launches that resulted in measurable adoption or revenue growth.
Strong content marketing skills and the ability to create engaging, high-quality content.
Solid understanding of how LLM-powered search and Generative Engine Optimization (GEO) are changing how customers discover B2B products.
Ability to build content strategies that drive visibility across both traditional search engines and AI-powered discovery channels.
Experience in product positioning and creating sales enablement materials (e.g. battlecards, one-pagers, objection handling materials).
Ability to translate complex technical features into clear, benefit-driven messaging for different buyer personas.
Comfort working with data – using Marketplace analytics, web analytics, and funnel data to inform decisions, not just report on results.

04 Benefity

Budżet szkoleniowy

Szkolenia wewnętrzne

05 O firmie

Deviniti

300+ · Wrocław

At Deviniti, we help enterprises move fast and embrace next-gen technologies.

Our work has been recognized by Deloitte, Forbes, Atlassian, SoDa, and Computerworld.

Who we are: With nearly two decades in the industry we have worked with leading institutions like Credit Agricole, Santander, DPD, MetLife, and Dekra.

What we do: We digitize paper workflows and automate business processes to create intelligent, user-friendly solutions for employees and customers.

Our core services:

Generative AI Software Development
Atlassian Professional Services
Atlassian Apps Development
IT Service Management Consulting & Implementation

What sets us apart:

Atlassian expertise We are Atlassian’s largest partner in Central Europe and a Double Platinum Partner.
We are Specialized Partners in Cloud and ITSM implementations.
Our ITSM services improve your IT operations and service delivery.
We build addons for Jira, to enhance your Atlassian environment.
Generative AI expertise We understand that software development is more than just writing code.
We create autonomous AI agents, optimized for specific business needs.
We fine-tune LLMs on domain-specific data.

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