01 Zakres zadań
- Create the visual vision and strategy for The Witcher marketing, branding, and communication, aligned with the game vision and CD PROJEKT RED's strategy.
- Work with the Brand Creative Director, Game Development, Marketing, IMC, Franchise, and other teams to define and evolve art direction for campaigns and brand initiatives.
- Develop and improve visual standards, brand guidelines, style guides, creative frameworks, and ways of working across IMC.
- Ensure visual consistency, artistic quality, and creative excellence of marketing and branding assets across all channels.
- Oversee quality and consistency of assets produced by internal teams, agencies, and external partners.
- Partner with Game Development teams to ensure marketing assets reflect each game's creative vision.
- Review and approve key creative assets before publication, providing clear, actionable feedback.
- Provide guidance in art direction, visual design, and brand expression to stakeholders and partners.
- Drive continuous improvement by defining creative best practices and standards.
- Lead the Brand Art discipline: oversee headcount, budget, resource planning, and the function's effectiveness.
- Work in-office in a hybrid or full-time capacity in Warsaw, Poland — relocation is required.
